Wikipedia defines crowdsourcing as “a distributed problem-solving and production model … problems are broadcast to an unknown group of solvers [‘the crowd’] in the form of an open call for solutions.”
Crowdsourcing has virtually endless applications – have a look at these real-world examples.
Above The Line (ATL) and Below The Line (BTL) advertising are two terms that are bandied around a lot in the advertising world and often have the lay person confused as to what they stand for.
Above The Line (ATL) advertising is where mass media is used to promote brands and reach out to the target consumers. These include conventional media: television and radio advertising, print as well as internet. This is communication that is targeted to a wider spread of audience, and is not specific to individual consumers.
Below the line (BTL) advertising is more one to one, and involves the distribution of pamphlets, handbills, stickers, promotions, brochures placed at point of sale, on the roads through banners and placards. It could also involve product demos and samplings at busy places like malls and market places or residential complexes.
Your landing pages are designed to drive conversions. But with so much noise, and what can sometimes feel like guesswork, your landing page conversions might not be as strong as you had hoped. Keep these best practices in mind next time you create a landing page that drives new conversions from a campaign.
Analysis of the 2015 National Management Salary Survey of 72,000 UK managers reveals that women working in equivalent full-time roles earn 22% less than men, meaning that they’re unpaid for a total of 57 working days every year. Gender Pay Gap Infographic
Customers’ expectations around speed have changed enormously since social media first emerged 14 years ago, enabling instant, global interconnectivity. Read how this trend impacts the way we shape our social media strategy.
Knowing your VISA (values, interests, skills, and abilities), could mean you don’t have to swim in a sea of job possibilities. You know what keywords to look for in a job ad and what questions to ask in an interview. Read here what these values, interests, skills, and abilities are.
LinkedIn is a very effective way to find and connect with new customers, partners, suppliers and connections in business. However as with most things, people tend to make mistakes which can lead to missed opportunities.
Your feet need training and conditioning just like the rest of your body. The muscle groups of your two feet make up 25 percent of the body’s muscles. Ignoring the strength and function of the muscles in your feet is like eliminating upper-body exercises from your routine.
The mechanics of successfully performing a handstand will amp up all of your other exercise endeavors, making you stronger, more stable, and better coordinated, while the discipline required to master the move will make you a better human being overall. It will force you to take a long, hard look at the time you are willing to invest in reaching a specific goal. Read more about the tremendous carry-over you can experience.
Physical symptoms are merely tangible evidence of what is going on in your unconscious mind and how you are REALLY feeling deep inside. If feelings are ignored, your subconsious mind must find another way to get its message across and help you see that your deeper needs are not being met. An integrative holistic approach to life and well-being supports a return to balance.